The Revenue Revolution + Tom Smith
Momentum, Empathy & Value Selling
Description
Welcome to another edition of the Revenue Revolution podcast from Jointflows.
Our host this week is Mick, CEO and Founder of Jointflows alongside Hitesh, Chief Revenue Officer.
This week, we interviewed Tom Smith, growth consultant at Imagino.
Imagino is a customer data platform that allows businesses to understand, organise, and benefit from their customer data.
In a world where standard cold emails just don’t cut it, imagino helps their clients provide a personalised and tailored experience to their customers.
Starting off as a lone wolf in his sales endeavours, Tom shares his approach to building business and getting the most out of RFPs.
Building real in-person connections with like-minded people is Tom’s bread and butter for attracting the best customers and collaborators for Imagino.
Tom is a big believer in doing the right thing without expecting an immediate reward as his work to help people throughout the COVID-19 pandemic came back to rebuild his pipeline.
Highlights
Highlight 1 (00:01:15) – Times are changing for AEs
Highlight 2 (00:02:22) – Don’t sell products, solve problems
Highlight 3 (00:03:53) – Stay in your corner and build your team
Highlight 4 (00:06:02) – Build a solution with your customer
Highlight 5 (00:07:20) – The 360 role: How to get your team in line
Highlight 6 (00:12:10) – Delivering education to the market
Highlight 7 (00:14:38) – Momentum is the key to sales
Highlight 8 (00:16:30)- Connect with people without a trade-off
Highlight 9 (00:19:35) – From lone wolf to post-COVID hero
Highlight 10 (00:21:55) – The work-life balanceShoot for the stars and innovate (00:25:10)
Highlight 11 (00:29:05) – Get to events to build your business
Highlight 12 (00:33:16) – Face-to-face interaction: bring people into your world
Highlight 13 (00:35:20) – Brutal honesty: the recipe for a successful RFP
Highlight 14 (00:37:55) – Tom Smith’s favourite memory in sales